Satinder Bhalla
Satinder Bhalla is the principal at TransSIGHT, a technology and strategy consulting firm dedicated to connecting and innovating transportation systems. He is an expert in data analytics, geographical information systems (GIS), traveler information systems (511, ATIS, transit information systems, Trip Planner, Multimodal Trip Planner, IVR), automated fare collection (AFC), toll collection, and public transportation. Satinder has over 23 years of experience working on over 75 projects. He has managed and delivered complex system projects with budgets ranging from a few thousand dollars to several million. His assignments have included program management, operational management, system assessments, requirements gathering, industry research and evaluation, functional requirements, system architecture, technology evaluations and implementations, financial and operational models, technology strategic plans, pricing analyses, marketing and segmentation studies, and cost-benefit analyses. Satinder's consulting and project management experience includes projects for federal, state, and local public organizations and commercial entities. He managed complex transportation systems including SamTrans/Caltrain BIS, BART Maas, CCTA MOD, and 511 SF Bay.